Samsung Solve for Tomorrow is a free education programme that challenges students aged 11 to 18 in secondary schools and colleges across the UK and Ireland to solve real-world problems using curiosity, creativity and technology.<\/p>\n
With tech prizes, work experience opportunities, and the chance to showcase student ideas on the iconic Piccadilly Circus screen, it\u2019s a national tech-for-good competition designed to spark innovation in every classroom.<\/p>\n
To mark the launch, Samsung teamed up with actor and presenter Larry Lamb, sending him back to school to explore how creativity and innovation can unlock new ways of thinking across generations. In a new film, Larry\u2019s perceptions of what young people get up to in school are flipped on their head as he discovers how students are using technology, such as AI, to make positive societal impact.<\/p>\n
Lamb said: \u201cI\u2019ll be honest, it caught me off guard at how inspiring some of these young people are. I didn\u2019t have access to competitions like Samsung Solve for Tomorrow when I was younger, and as I\u2019m older, I find myself wishing initiatives like this were available to me. I started the day with a pretty clear idea of what I thought young people did in school, but that completely changed when I saw the incredible impact they\u2019re capable of making, not just for the world today, but for our future too.\u201d<\/p>\n
Since launching in 2020, Samsung Solve for Tomorrow has already reached more than 265,600 young people across the UK and Ireland. This year, the programme aims to go even further, accelerating progress toward Samsung\u2019s goal of positively impacting 1 million young people by 2030.<\/p>\n
Soohyun Jessie Park, Head of Corporate Social Responsibility at Samsung Electronics UK, said: \u201cAnother year of Solve for Tomorrow is really exciting for us all. What Larry experienced when he went back to school is something that a lot of people share \u2013 that feeling that they have something to contribute to society. A lot of just don\u2019t know how to do it, or don\u2019t know how technology can help.<\/p>\n
“Every young person should feel empowered to follow their dreams and bring their ideas to life, and in recognising the need support our next generation of innovators from a younger age, Samsung Solve for Tomorrow from this year we\u2019re building on our commitment to school-aged children and young people by expanding opportunities to access skills workshops, mentoring from Samsung, and winning tech prizes and work experience opportunities. We\u2019re passionate about giving young people a platform to have their say. Winners of the competition will have their ideas showcased on Samsung\u2019s national platforms \u2013 including the iconic Piccadilly Circus screen, national radio, and social media \u2013 amplifying youth-led innovation to audiences across the UK and Ireland.\u201d<\/p>\n
A national challenge for young innovators<\/strong><\/p>\n This year, students will be challenged to come up with ideas that use technology to make a positive impact on their communities across three themes:<\/p>\n Student teams will pitch their tech-for-good solutions to a judging panel of Samsung employees and industry experts, with winners announced in 2026. Finalists will benefit from tech prizes and work experience to national recognition on Samsung\u2019s iconic national platforms.<\/p>\n Colin Smethurst, Head of Computing at Byrchall High School, Samsung\u2019s 2025 school winner, said: \u201cSamsung Solve for Tomorrow is an excellent way to challenge your students to think creatively in new contexts. It\u2019s a great opportunity to apply STEM skills, and students often find the challenges very relevant to their experiences with consumer tech. I\u2019m proud of our students\u2019 creativity and the descriptive skills it allowed them to showcase. I\u2019d encourage any teacher to introduce their students to the programme – it\u2019s an enriching experience and may even spark future career aspirations!\u201d<\/p>\n Supporting schools and teachers<\/strong><\/p>\n Samsung Solve for Tomorrow is free to access and designed for flexible classroom delivery in PSHE, DT, STEM or enrichment sessions. It supports Gatsby Benchmarks 4, 5 and 6, helping teachers embed careers education, employer engagement and real-world learning into the curriculum \u2013 without adding to workload.<\/p>\n Samsung is working with partners including Tech She Can, D&T Association and the Design Council \u2013 alongside a network of industry experts and educators \u2013 to provide real-world work experience opportunities and ensure Solve for Tomorrow feels inclusive, creative and inspiring for every student.<\/p>\n \u201cOver the years, we\u2019ve seen incredible ideas come to life \u2013 from Athena, a haptic collar that helps deaf users feel music, to WormNote, an AI-powered study companion, and HeartAware, a mobile tool to detect heart risks in underserved communities. These are just a few examples of how young people are using technology to solve real-world problems, and we can\u2019t wait to see what this year brings.\u201d – Soohyun Jessie Park, Head of Corporate Social Responsibility at Samsung Electronics UK.<\/p>\n\n